Design and sustainability
In practice, design is seen as the foundation for sustainable future designs, with contributions inviting us to rethink and question design. The aim is to analyse past suffering and causes as well as to recognise the immense potential of design. The results include argued theses and practical recommendations that highlight new perspectives, value creation and role contexts for collaboration with the discipline of professional planning and design.
A quick and continuous change in the professional image of design is to be expected, especially with regard to the increasing direct and indirect industrial value creation of design. New demands on teaching and improved connectivity to other disciplines and professional groups are necessary. A corresponding personality development in university education and as a postgraduate concept for companies and employees is required. Core competences include analytical and critical thinking, creativity and innovation as well as leadership skills in complex and dynamic contexts.
From the perspective of industrial development processes, how do designers, engineers and other specialist disciplines work together optimally? The importance of appreciative collaboration, trust and acceptance as well as overcoming barriers in the work and communication process is emphasised. The added value and challenges of creative design in the development process are precisely demonstrated.
Product-service systems should be considered and designed holistically. Focus, purpose fulfilment and benefits for the customer based on the contextual requirements of the company are central elements. The design process requires a constant change between analysis and synthesis to achieve quality. The transition from concept and language to image and representation is necessary for the visualisation and variant development of solutions.
